Start Before You’re Ready: How Imperfect Action Builds a Thriving Business
- Javia Alissa
- Apr 2
- 3 min read

I launched a business to nearly 90,000 people—and changed the entire thing less than a month later. Let’s talk about it.
First of all, allow me to reintroduce this space. What started as Infinite Abundance Academy, a community for spiritual wellness entrepreneurs, has now evolved into something more expansive: The Balanced Entrepreneur.
I’ve been a full-time entrepreneur since 2019. I always knew I wanted this path. The business that allowed me to live my dream life was my spiritual brand—and I still LOVE running it. And over the years, I’ve had wins, failures, moments of burnout, and days where I questioned everything. Still, I kept going. I've learned so many skills through trial, error, continued education, and aligned action that, unless I want to, I never have to return to a traditional job.
Quick disclaimer—I think there are so many benefits to having a job. It’s just not my path. Maybe some of you can relate. I’m a free spirit, a creative soul, full of ideas and passion, and I love the excitement that comes with entrepreneurship.
If there’s one thing I’ve learned and will preach forever, it’s this: JUST START! You don’t need all the answers. You just need to take the first step. You will evolve as you grow. The most successful entrepreneurs are the ones who started before they were ready.
When I launched Infinite Abundance Academy, it was with a clear intention: to support other spiritual wellness entrepreneurs. That’s what I specialize in. And per usual, I moved FAST. I got the idea, and I took action immediately. But one thing I did spend a lot of time on—and intentionally perfected—was the first eBook. I poured my heart into that book and it's already been inspiring so many other entrepreneurs.
This business itself came together quickly because I knew in my spirit I needed to move. I shared the launch with nearly 90,000 people across all platforms. And then... I rebranded the entire thing.
Less than a month later, I knew the mission needed to expand. I didn’t just want to help spiritual entrepreneurs. I wanted to support all entrepreneurs. Because outside of my spiritual business, I’m always exploring new income streams, trying new business ideas, and finding ways to grow without burning out. I’ve coached people in all types of industries. And I realized—my knowledge, my experiences, my passion for balance and strategy could help so many more people.
So I rebranded. Welcome to: The Balanced Entrepreneur.
This is about building a business that aligns with your lifestyle. A business that doesn’t drain your energy. A business rooted in peace, clarity, and sustainability.
I’m a single mom. I’m introverted. I’ve dealt with anxiety since I was a teen. The "hustle culture" approach doesn’t work for me—and I'm sure many of you can relate. I like to create businesses and side hustles that seamlessly integrate into who I am. And I want to help others do the same.
We work smarter, not harder over here.
I’m so excited for this rebrand. I’m excited to expand, grow this community, and watch you thrive in your own business journey. Whether you’re just starting or pivoting, know that you don’t need a perfect plan. You need a starting point.
So many of the world’s most successful businesses started imperfectly:
-Airbnb started by renting out air mattresses on the floor.
-Amazon started as an online bookstore.
-Shopify was originally created to help a snowboard shop start selling online.
And I started with tarot readings. Then I evolved to reiki, numerology, ebooks, private coaching, yoga, and now—a brand focused entirely on helping entrepreneurs grow without the burnout. And although I'm not a millionaire, I’ve made consistent six figures doing what I love, on my own terms.
START WHERE YOU ARE!! START BEFORE YOU'RE READY.
You already have what you need. Take the leap, and give yourself permission to pivot, evolve, and perfect as you go.
You're going to do amazing.
👉🏽 Grab your copy of my eBook, Burn the Backup Plan and learn how to take aligned action even when you don’t feel 100% ready. Your future self will thank you.
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